Hello! I’m a digital product consultant from New Delhi, India. I help both small and large businesses to research on their big ideas and execute them. For the last 12 years, I’ve managed numerous product initiatives for companies that crossed $100 million valuations, both full-time and as a consultant.
I can help improve your ROI by helping your users connect with your product emotionally. If you’re building a digital product or a service, I’d love to talk to you. If you’re an early stage startup or a non-profit organization, I’d even work with you at a discount.
Validate your business idea before spending big money on it. Additionally, I can help you with user research, identifying the size & demography of your target audience, prototyping, building MVPs, and go-to-market strategies.
If you already know what you want to build, I can help you execute the same end-to-end — be it identifying the technology, setting up micro services, building the server architecture, coding web/mobile applications, or just a marketing campaign.
One of the key processes of building a digital product is to design how your target audience will be interacting with it. I help my clients understand their product designs better by building working prototypes and researching with test audiences to build an amazing product.
I also help businesses facing many product related problems with elegant technology-based solutions whereby they end up using their existing team to implement the same. If you already have a team of your own, and are just looking for an experienced consultant, I'm your guy!
Jun ’20 – Present
Israel Railways Ltd, Tel Aviv
Currently in the process of building an integrated payment system for the Israel Railways Ltd whereby the users can pay for their subway transit using their NFC enabled bank cards and/or mobile phones, instead of having to buy subscription cards for the travel.
Mar ’20 – Present
Relay Chat, Waterloo
Relay Chat is a real-time communication tool for website owners that allows their visitors to communicate with each other, and also with the customer service team of the website themselves. My role in the company has been to build the product team and also help the founders achieve financial direction for the business.
Nov ’19 – Feb ’20
University of Waterloo, Canada
Taught the concept of Product Analytics and Business Metrics to the students of Business, Entrepreneurship & Technology (MBET) course on a contractual basis.
Oct ’18 – Aug ’19
Times Internet, Noida
Helped launch Times of India’s first paywalled digital publication, TOI+, in addition to improving the quarterly revenue earned across platforms by 8% by integrating Amazon’s affiliate marketing, improving the ad targeting algorithm, revamping the video recommendation engine and launching a new business in the education sector.
Nov ’15 – Apr ’18
SCALEMonks Technologies, Noida
Helped out over 15 clients  in fleshing out product ideas, building MVPs and market research spanning multiple industries, including e-commerce, publishing, e-health, casual games and education.
Feb ’13 – Nov ’15
CouponDunia Media Pvt Ltd, Mumbai
Joined the company when it was just 6 people strong. From there, grew the business to $2.2M a year. Have been instrumental in launching the offline verticals of retail, restaurants & FMCG as well. Additionally, led a team of 6 Product Managers for both the website and mobile apps (iOS & Android).
Jun ’20 – Present
Israel Railways Ltd, Tel Aviv
Currently in the process of building an integrated payment system for the Israel Railways Ltd whereby the users can pay for their subway transit using their NFC enabled bank cards and/or mobile phones, instead of having to buy subscription cards for the travel.
Mar ’20 – Present
Relay Chat, Waterloo
Relay Chat is a real-time communication tool for website owners that allows their visitors to communicate with each other, and also with the customer service team of the website themselves. My role in the company has been to build the product team and also help the founders achieve financial direction for the business.
Nov ’19 – Feb ’20
University of Waterloo, Canada
Taught the concept of Product Analytics and Business Metrics to the students of Business, Entrepreneurship & Technology (MBET) course on a contractual basis.
Oct ’18 – Aug ’19
Times Internet, Noida
Helped launch Times of India’s first paywalled digital publication, TOI+, in addition to improving the quarterly revenue earned across platforms by 8% by integrating Amazon’s affiliate marketing, improving the ad targeting algorithm, revamping the video recommendation engine and launching a new business in the education sector.
Nov ’15 – Apr ’18
SCALEMonks Technologies, Noida
Helped out over 15 clients  in fleshing out product ideas, building MVPs and market research spanning multiple industries, including e-commerce, publishing, e-health, casual games and education.
Feb ’13 – Nov ’15
CouponDunia Media Pvt Ltd
Joined the company when it was just 6 people strong. From there, grew the business to $2.2M a year. Have been instrumental in launching the offline verticals of retail, restaurants & FMCG as well. Additionally, led a team of 6 Product Managers for both the website and mobile apps (iOS & Android).
Agile Certified Product Manager
The Association of International Product Marketing and Management
User Experience & Customer-Centered Design
Cal State Fullerton University Extended Education
B.Tech. (Hons), Electrical Engineering
National Institute of Technology, Jamshedpur
If you’d like to discuss about a project, collaboration, or even brainstorming over an idea, please reach out to me using this form, or via Twitter (@ShayonPal).
I always reply back within 24 hours.
